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904.2 Advertising and Promotion

Code No.  904.2

ADVERTISING AND PROMOTION

For the purposes of this policy, advertising is defined as the public promotion of something such as a product, service, business, or event in order to attract or increase interest in it. It is usually thought of as one-way, paid communication to the masses. Certain advertising activities are considered appropriate if they are approved by the building administrator and have student education as their goal. Such activities include, but are not limited to, the provision of instructional aids or visuals, sponsorship of activities, and announcements by non-profit organizations of activities of potential interest to students. Building administrators may refer potential advertising to the superintendent for approval, who may also request a decision by the Board. The district intends to cooperate with businesses and organizations. At the same time, it is not the District’s purpose to allow excessive commercialism, the exploitation of students, parents, and staff, by private interests, or the distribution of all information presented by well-meaning groups.

The district athletic facilities at the high school may be used for advertising in a controlled manner and with approval of the building administration and the superintendent for the purpose of generating funds.

The district has sole and final authority to approve or deny the content and visual appearance of any advertisement and none will be displayed without prior approval.

Legal Reference:          
Iowa Code § 279.8 (2011).

Cross Reference:          
504.5   Student Fund Raising
904      
Community Activities Involving Students

Approved: 05-08-13

Reviewed:

Revised:
Grinnell-Newburg Community School District, Grinnell, Iowa